Saturday, October 31, 2009

Drug and Alcohol Rehabilitation

Keywords and phrases that mention drug and alcohol rehabilitation are highly competitive. For instance one of my data mining SEO software products tells me that topics surrounding  "drug rehab" are looked up 300 thousand times per month and that key phrases that mention this topic have a CPC of approximately 20 dollars. Why are merchants, in this case mostly drug rehab centers where drug abuse treatment is provided, willing to outbid the competition to get leads.

Leads generate potential clients and clients buy products or services. The drug treatment centers are often funded publicly and they bill the taxpayer each time a client checks in for treatment. The client of an alcohol treatment center or a drug treatment center hardly ever gets a bill at the end of the day but the treatments are as expensive as any other medical condition that requires hospitalization. That is partially based on my opinion but someone is willing to pay top dollars to get leads to the drug rehab center.

Those leads can be found online and the publisher of online articles may generate those leads if the copy finds an audience.

This blog is about helping writers to write better copy by using better keywords and key phrases. Hopefully some of the information on this blog reaches people who are victims of addiction also.

I am not without some experience in this domain of addiction but I will not go into personal details about that. Let us just say that if I write an article about drug rehab that I know first hand some of the key elements that go into rehab programs.

That is not to say that writers who don't have experience in drinking cannot write about it effectively.

So some of the keywords we will look into for this topic are drugs and alcohol.

The key phrases that we focus :


  • alcoholism treatment
  • alcohol rehabilitation
  • drug treatment centers
  • drug and alcohol treatment
  • alcohol treatment programs
  • drug and alcohol rehab
This list could get very long so it will either be added to as time goes on. Maybe each key phrase will be followed up by new key phrases.

Who knows ? One day at a time will do the trick.